I am Roberto Hortal, a Product leader and agent of change. I lead organisations in transformational journeys to make Empowered Product Teams a part of their DNA. …
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A Product Pioneer
I am Chief Product and Technology Officer at Wall Street English. Throughout my career, I have led Product, Technology and Innovation at several global B2C and B2B organisations.
I am passionate about transforming organisations, adopting the tools and practices of the Internet era to respond to the evolving needs of customers and colleagues.
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Don’t just take my word for it
Roberto is a corporate entrepreneur and disruptor from within. When he joined EDF Energy the company was well behind customer expectations in its digital maturity. Roberto quickly step changed the company's digital offering. This was a great success. Digital is now the lead channel for winning and serving customers. Martin Stead. Marketing Director. EDF Energy
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Articles

Speaking Tech: The Unexpected Role of English in Artificial Intelligence
My latest article for Interface Magazine takes a closer look at how English language skills are influencing the development of artificial intelligence …
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Breaking Cultural Barriers with AI
As AI continues to evolve, its impact on various industries has been both profound and transformative. However, a critical aspect of its development …

The Open Source Dilemma: Balancing Community Value with Business Needs
Product-centric organizations rely heavily on open-source tools to accelerate our time-to-market and gain access to capabilities that would be …
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Can AI Truly Understand Cultural Sensitivity?
How can we ensure that AI systems understand and respect cultural diversity? This is the central question I explore in my article for The AI Journal. …
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Embracing AI Governance: Insights from my contribution to CIO Magazine
I'm excited to share that I recently participated in a thought-provoking article for CIO Magazine: "4 Essential Lessons in AI Governance." This piece …
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Unlocking the Ultimate AI Skill: It’s Not What You Think!
I’m thrilled to share some exciting news – my latest article has just been published on Fast Company! 🎉 I called it “The Ultimate AI Skill Has …
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